AdvoCare Logo in Vector

AdvoCare International, LLC is an American dietary supplement company headquartered in Richardson, Texas.

Founded in 1993 by Charles E. Ragus, the company develops and distributes a wide range of health and wellness products, including supplements for energy, hydration, gut health, immune support, and sports performance.

Originally operating under a multi-level marketing model, AdvoCare transitioned in 2019 to a consumer omnichannel business model following regulatory action in 2018.

• Founded: 1993