Disney Channel (2002 – 2010) logo vector

Disney Channel (2002 – 2010) logo

On September 30, 2002, Disney Channel introduced a new logo still based on the Mickey Mouse silhouette (accompanied by a new, iconic four-note mnemonic jingle composed by Alex Lasarenko, set to the rhythm of the channel name, still in use today), which was rolled out to other countries the following year.

Design agencies PMcD Design and CA Square were involved in the rebranding. In June 2003, the channel started using a series of celebrity bumpers still in use, featuring live-action or animated characters drawing the logo with a wand. Even though the logo was replaced in May 2010, it was still used as a secondary logo, primarily on Wand IDs, until the redesign in May 2014.