WK Kellogg Co Logo Vector Files

WK Kellogg Co is an American food company specializing in breakfast cereals, headquartered in Battle Creek, Michigan — the historic home of Kellogg’s.

Formed in 2023 through the spin-off of Kellogg Company’s North American cereal business, the company manages iconic cereal brands such as Kellogg’s Corn Flakes, Frosted Flakes, Froot Loops, Rice Krispies, and Special K. In 2025, WK Kellogg Co became part of the Ferrero Group, further strengthening its position in the global food industry.

• Founded: 2023
• Formerly: Kellogg’s (now Kellanova)

WK Kellogg Co Logo

The WK Kellogg Co logo features a clean and modern wordmark that combines the initials “WK” with the Kellogg name

The WK Kellogg Co logo features a clean and modern wordmark that combines the initials “WK” with the Kellogg name, reflecting both its new corporate identity and its deep heritage. Rendered in a distinctive red tone, the logo maintains a strong visual connection to the classic Kellogg’s branding while introducing a simplified and contemporary style.

Simple, confident, and recognizable, the logo represents the company’s legacy in breakfast cereals and its continued focus on delivering trusted, family-friendly products to consumers worldwide.