Walmart Wordmark 2025 Logo Vector & PNG

Walmart Wordmark 2025

On January 13, 2025, Walmart unveiled a refreshed visual identity.

Walmart Wordmark – Before and After

The most prominent changes made were a new wordmark set in a custom typeface, the redrawn spark graphic now existing separately from the wordmark as an effective primary logo, and a bolder color scheme. The custom typeface, implemented across the brand, is based on Antique Olive Black, used extensively in Walmart’s advertising from 1977 to 1992 and in their corporate logo from 1981 to 2008.

This logo was first tested in late 2023 at two locations in Pineville, MO, and Pea Ridge, AR. It also started to be rolled out internationally in Central America in April 2025 and in Canada on April 24, 2025.